Good Design
As we get closer to closing 2011, I thought it would be worthwile to re-visit somebody who has been featured on Minimalissimo multiple times for his visionary approach in design that never goes of out style: German industrial designer Dieter Rams.
Already in the early 1980s and as a chief designer for Braun, Dieter Rams was aware and concerned by the state of the material world around him. Surrounded by what he called “an impenetrable confusion of forms, colours and noise” he created ten principles of good design that I found appropriate to feature before we enter 2012, another year full of creativity and design.
1. Good design is innovative 2. Good design makes a product useful 3. Good design is aesthetic 4. Good design helps us to understand a product 5. Good design is unobtrusive 6. Good design is honest 7. Good design is durable 8. Good design is consequent to the last detail 9. Good design is concerned with the environment 10. Good design is as little design as possible
With Mr. Rams’ words in mind, I hope you find it inspiring to either design or appreciate the design that is Good Design.
- 28.12.2011 .
- Anna Korkobcova .
- Tags .
- Category:
- Industrial design
- Object:
- Coffee machine + Music player + Speaker + Watch
- Designer:
- Dieter Rams
- Manufacturer:
- Braun & Vitsoe
- Via .
- Add this .
- 10 comments
I love these
Someone should buy this corpse of Braun and revive it
wonderful article, Anna! I ordered this as a poster for my home office “Good design is as little design as possible”. Your blog looks fantastic. BIGGEST hugs
Dieter Rams is so inspiring. Wonderful designs. Great article, Anna.
Val, someone already did actually, and it’s called Apple. :)
youre so right, mauricio. everybody knows it and theres nothing to do against this fact. copying rams and putting awful pricetags on it.
dieter rams has created so f***in many great styles, this man truly deserves a nobel price, oscar, whatsoever.
Ehm, guys… Rams is still alive
@Maarten. I came here to say the same thing
There’s a great School of Ulm design exhibition at the Disseny Hub in Barcelona, and of course they feature Braun a lot. I saw a lot of these objects personally, they’re gorgeous!
@eili Dieter Rams and Jonathan Ive (the senior vice-president of design at Apple) are friends and Ive has not only cited Rams as his role model and inspiration, but Rams has endorsed Apple as the only company that honors his design mantras. Do some research about the companies and designers behind them before you criticize them.
@Maarten: Who said otherwise? o.O
@Ian Paschal. Perfectly said :)