Xiaomi is a Chinese smart phone company that just launched its 2nd generation smart phone, MI 2. With environmental consciousness, the company decided to make its packaging as eco-friendly as possible. This stylish and undoubtedly minimal packaging with its natural look makes a refreshing change from the classic white or black appearance of smart phone boxes, which often feature non-essential details.

Not only is this packaging a fine example of simplicity in design, but it’s also incredibly robust – withstanding the weight of two adults, resulting in a far safer delivery.

If you’ve recently come across any other minimal smart phone package designs, please share.


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  1. It’s a very nice packaging, but I would prefer if they weren’t weaving the eco-friendliness in. The difference in impact between their and more conventional packaging is nothing compared to the impact of a manufacturing of a phone.



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