Oliver Ruuger: Making Umbrellas
There isn't anything quite like the pleasure of beholding the careful and considered crafting of a beautiful, solid object, and that is exactly the sensation brought by watching this video for the construction process of London-based luxury accessories brand Oliver Ruuger's umbrellas.
The incredibly sleek and elegant line of umbrellas was comissioned by LN-CC, a progressive retail concept comprising of clothing, music & books.
After honing his craft producing exclusively made-to-order pieces, this is the first retail collection from Oliver Ruuger. The collection launches with four distinct umbrellas, in a custom range of materials.
The umbrella is such a traditional, everyday object that it has almost been forgotten in design, but this brand reintroduces the familiar item as something luxurious and indulgent, with an according price range.