Minimalissimo has always consisted of (and will always remain) a very small team of passionate contributors who work part-time, including myself. This has been the case from Day 1 of Minimalissimo, and continues to be the case today. Ultimately, we would like to be in a position where a few of us are working on this magazine full-time, to continue to deliver minimalism’s finest offerings. To continue to inspire and push the standard of what we consider to be the best design.
We feel we embody minimalism and we want to continue to do so. The fact we have managed to contribute to this field for over 10 years, never putting ad revenue above readership, and giving creators a platform to share their work, we hope we have established a good relationship with the design community. At least, I hope that is the case. And this is why we are being transparent with our call for support from you.
Support as a Business Model
Allowing readers or fans of your work to financially support you is nothing new. It allows people to become active participants in the work you create and that they value. The most popular platform for this sort of thing is Patreon. A creator gives people access to exclusive content, community, and insight into the creative process. In exchange, creators get the freedom to do their best work, and the stability they need to build an independent creative career. It’s a great business model, because it creates a much stronger connection to your audience. It also limits or entirely removes the need for advertisements.
For individual creators, this movement has been a blessing, and it’s allowed many people to focus entirely on their craft. It’s perhaps less known, or even expected, for studios or brands to do this, but it is something that continues to grow.
Well, we have now moved into that realm of support, specifically for Minimalissimo by creating a membership programme. Minimalissimo is a little bit different to other design-focused sites and magazines out there. We’re not just dedicated to the niche market of minimalism, but we also do things differently when it comes to advertising. We don’t think anybody appreciates obtrusive ads being plastered all over the place when all you’re trying to do is read a web page. We have never done that and we never will. Your reading experience is what’s really important.
With that in mind, we are experimenting with a model that centres around support and kindness, rather than advertising.
We are not looking to create a subscription service, but we are open to publishing exclusive content. This membership, as fun as it will be to work on, will not become the new focus of what Minimalissimo is. The focus remains on the material we publish daily for everyone to consume.
We are also doing this because we really want to build a better and more direct relationship with our readers. We want to continue to improve the reading and visual experience, and determine what areas are most valued. We also want to build a small community of people whom we can speak with when we’re looking to experiment with an idea. To gain feedback and explore new ideas together.
Instead of using Patreon, we decided to build our own members area on minimalissimo.com. Support is managed through donorbox.org by means of an embedded widget. It’s a very simple setup and we think it works better than sending people off to an entirely different platform.
We hope this is something you like, and we hope you will consider graciously supporting what we do at Minimalissimo. It will be greatly appreciated.
With greater reader support, we aim to dedicate more resource to research and writing, as well as technical improvements for the website. Your support will also go towards making the future editions of the printed magazine, which members will receive at a discounted price or maybe even as a free gift. We will also be looking to contribute more directly to product design. We would like to seek out partnerships with fellow creatives to produce something meaningful and useful. Our focus is on digital design, but we are always open to working on projects that align with our principles—aesthetically and ethically.
Our goal is sustainability and a simpler future. We hope you can help shape ours.