The KEEKO Watch is an everyday basic wristwatch with interchangeable bands designed by Elmar van Zyl in Melbourne, Australia. KEEKO aim to produce quality, timeless and minimal designs with a strong focus on traditional objects which have stood the test of time. We spoke to Elmar about the brand and his beautifully basic wirstwatch:

Designed as the very essence of the watch; stock standard, brutally simple — void of all complication. I wanted to create a meaningful object which would never date, a timeless piece of design which could be passed down for generations. I think when we’re faced with instability and uncertainty we find comfort in the objects which form the core of our identity, a classic example being the wristwatch.

The KEEKO Watch is available in three variants: brushed steel, black & white, and double black, along with six different coloured wristbands. The watch feels significant and solid, the body is precision machined stainless steel, topped off with a chamfered sapphire crystal lens.

With such an impressive introductory design, I am excited to see how the KEEKO brand evolves. Outstanding work.