Linda Farrow SS14 Campaign

Created by an all-Belgian team, the Spring/Summer 2014 campaign for Linda Farrow‘s male eyewear collection features highly elegant still life sets created by photographer by Frederik Vercruysse in collaboration with art direction studio Uber and Kosher.

Merging architectural shapes and eyewear in a pure and conceptual manner, the sleek compositions feature clean lines and somber color palettes that offset and highlight the pieces created by the likes of Dries Van Noten, Phillip Lim, Oscar de la Renta, The Row, Matthew Williamson and Kris van Assche.

Vercruysse aims to photograph his subjects in their purest forms — sometimes realistic, often minimalistic, and always highly stylized — the perfect companion to Uber and Kosher’s monolithic, elegant sculptures, grounded in a dry Belgian minimalism with a timeless signature.