Xiaomi is a Chinese smart phone company that just launched its 2nd generation smart phone, MI 2. With environmental consciousness, the company decided to make its packaging as eco-friendly as possible. This stylish and undoubtedly minimal packaging with its natural look makes a refreshing change from the classic white or black appearance of smart phone boxes, which often feature non-essential details. Not only is this packaging a fine example of simplicity in design, but it’s also incredibly robust – withstanding the weight of two adults, resulting in a far safer delivery. If you’ve recently come across any other minimal smart phone package designs, please share.