Minimalissimo

Edie Karimova

fashion

Emerging force Edie Karimova, recently launched her SS14 Collection embracing hues of complexity. Based in Kiev, Ukraine, her work is a combination of power and tenderness with a clean cut and lapidary silhouette. The collection sees a series of varied pieces that play with technique, tailoring and an emphasized minimal palette.

Karimova is a comparatively new player to the fashion scene, having only founded her label less than two years ago. After having worked in New York for high end fashion houses and model agencies, she was awarded finalist in the Harper’s Bazaar Fashion Forward award in 2013. Her work seems to embody a true element of sophistication through reinterpretations of expected form. The soft-natured materiality aids in the complexity of her resulting work.

Essentially it is the overt austere but feminine looks and a minimal approach makes Karimova someone to watch.

Photography courtesy of Tasya Kudryk.

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