Minimalissimo

Less is More: Minimalism in Fashion

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Published in 2011, this book by journalist Harriet Walker surveys one of the most wide-reaching movements in fashion, taking the reader through the transformations of minimalist along the decades, ever since Paul Poiret and Coco Chanel in the early 20th century, when women’s clothes became pared down and practical after centuries of complex construction.

Walker argues that minimalism is not an exclusive club for intellectuals, but an egalitarian popular movement, and writing the book led other conclusions:

The process of simplification has underpinned every great progression and movement, not only within womenswear but politically and culturally.

Reviewing the work of designers who, over the decades, have adopted minimalist principles in their work, from Coco Chanel to Donna Karan and Jil Sander; and from the avant-garde style of Japanese masters Rei Kawakubo and Yohji Yamamoto to contemporary interpretations by Gareth Pugh, Roland Mouret, COS and Zara, Less is More tells the story of an enduring aesthetic that has subtly shaped modern fashion.

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