White Collection
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Every country produces exceptional designers while some countries offer particular approaches to design with renowned craftsmanship and special materials. As part of our applied design series, we look at a selection of works of British designers spanning a range of topics within the spectrum of minimalism.
We have always thought about design as being so much more than just the way something looks. It's the whole thing: the way something works on so many different levels. Ultimately, of course, design defines so much of our experience.
– Jony Ive