DesignByThem collaborated with Seaton Mckeon to create the Alfred magazine rack; a minimalist and convenient organizer for your magazines or books.

The inspiration for Alfred came from the cartoon-like aesthetics and industrial functionality that is reminiscent of cranes and cherry pickers.

Its design is focused on lasting durability and functionality. A central handle was added to make it easy to move the rack around the space.

The magazine rack is made of powder coated aluminium and is available in four colors including yellow, black, white, and blue. There must be one that will match your interior.

Photography by Grant Harvey.