Minimalissimo

Braun Watches

industrial design

Stay up to date

The Minimalissimo newsletter is sponsored by aprile, the hanging chair.
It's also supported by 大久保 良秀 and 29 others.
If you enjoy what we’re doing, consider joining this group.

Braun has re-issued its line of classic watches designed by Dieter Rams and Dietrich Lubs from the 1970s. The collection has been approved by Dietrich Lubs, and only slight modifications have been made in the reissues.

These watches exemplify the clean, modernist design that Rams is renown for. Devoid of decoration and superfluous elements, this is collection of beautifully minimalist consumer goods.

A few of these watches are available for purchase from Vetted.

In the shop