Minimalissimo

British Applied Design

Moods

Every country produces exceptional designers while some countries offer particular approaches to design with renowned craftsmanship and special materials. As part of our applied design series, we look at a selection of works of British designers spanning a range of topics within the spectrum of minimalism.

We have always thought about design as being so much more than just the way something looks. It's the whole thing: the way something works on so many different levels. Ultimately, of course, design defines so much of our experience.

– Jony Ive

In the shop