All About Tea is an expert wholesale tea distributor based in Portsmouth, UK. They source their tea from remote regions, to bring the best of the worlds flavours to a large audience.

Moving Brands were tasked with creating a new identity that would stand out. The identity needed to work effectively across their existing wholesale market, and enable them to grow into retail channels. It was also vital to communicate the founder’s passion for the art of tea.

I like it very much, such a minimal and modern identity for a tea brand will clearly make a differentiation in store.