Minimalissimo

Orange Hive Identity

graphic design

Emanuele Cecini designed the identity and branding for new creative agency, Orange Hive, based in Frankfurt, Germany. The designs included the creation of a logo, print stationary, website layout and art direction of the branding photography.

The logo finds a surprising and elegant balance of lines and empty spaces, the branding is straightforward and uses a limited number of elements and information, and the pop of color provided by the orange accents gives the ensemble a nice twist, preventing it from being boring instead of the classy minimalism it achieved. I'm especially fond of the signage application!

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